I'm a software architect and engineering manager with 20+ years of shipping production systems and 8+ years leading engineering teams — today in logistics and fulfillment automation. I combine hands-on architecture with people management, from hiring and onboarding to performance reviews and career development.
Tech Lead Manager · Apr 2025–present
Led a warehouse app from development to pilot in six months, then to all warehouses within another month. Improved order processing speed and reduced errors and equipment costs. Manage engineers through 1:1s, performance reviews, and career development.
Software Architect & Team Lead · May 2021–Apr 2025
Led 5 engineers in building Incloud from scratch to customer use, connecting cloud operations with warehouse robots. Personally built its 3D warehouse editor. Hired, onboarded, and developed engineers, supporting promotions.
Tech & Team Lead · Sep 2018–Apr 2021
Led 7 engineers delivering grocery websites and mobile apps for major US supermarket chains, serving tens of thousands of customers. Owned the first customer launch and later rollouts; hired and coached engineers through career growth and promotions.
Read my CV · Happy to discuss engineering leadership opportunities.
AI is part of my daily engineering work: agentic coding tools do real implementation in my projects, and I benchmark models on my own project specs instead of trusting leaderboards. I document what actually works on Zero to MVP — more about my workflow on the AI page.
Over the years, I have worked across e-commerce, logistics, media, fulfillment automation, and robotics — building everything from backend services and cloud systems to native apps for Apple platforms.
Watch real products get built and shipped with AI — and take the workflows that survive.
One AI signal, one tool, one MVP idea — a practical 5-minute email. No hype, no link dumps.
The thoughts and observations that don't fit the newsletter — and the more personal videos that don't suit the channel.
Independent products I designed, built, and shipped end to end in my free time.
One AI signal, one tool, one MVP idea — a practical 5-minute email.
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Happy to discuss engineering leadership opportunities. I combine hands-on architecture and development with helping engineers grow, connecting technical decisions with product goals, and guiding teams from early ideas to production.
I also help teams adopt AI in their day-to-day work: choosing tools, training engineers, and establishing practical usage and review workflows. If your team is building a new product, evolving an existing platform, or bringing AI into its development process, I'd be glad to hear what you're working on.
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